About this site

Med Spa Marketing Guide is an independent editorial project focused on how U.S.-based aesthetic practices improve ethical digital discovery: Google Business Profile hygiene, modality-forward website structure, patient-reviewed trust signals, and consult capture mechanics.

What we are not

• Not a substitute for HIPAA counsel, clinician judgment, advertising review, or platform policy teams.
• Not a rankings guarantee—we avoid fabricated SERP trophies and vanity dashboard theater.
• Not a staffing flex—we intentionally do not claim a large in-house consultancy bench.

Audience

Operators, coordinators, fractional marketers, designers, and partner agencies aligning creative direction with safe patient communication.